A business card for Paradise Coast with the tagline Nature-immersed estate, resting on a textured beige stone, accompanied by olive leaves, a shadowy background, and a light-colored fabric.

Paradise Coast is an emerging eco-estate on the Southern Cape coastline. The brief was to create a visual identity that speaks to the gentle, grounded, yet contemporary nature of the brand, to build a responsive digital home, and to craft results-driven paid media content.

The brief 

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A framed photograph of a person's legs stretching out on a chair outdoors, with trees in the background, placed on a beach with water and sand visible.
Woman sitting on a wooden dock, reading a book, surrounded by large rocks near the water, with a basket and a towel, and a plate of oranges, enjoying a peaceful moment by the sea.

What we delivered

+ Brand development

+ E-Commerce website design & development

+ Brand personality and tone 

+ Billboard + brochure design 

+ Paid media strategy

+ Ad creatives & copywriting

+ Paid media campaign management

IN COLLABORATION WITH

+ Consuming Fire Films | Photography

+ Copy | Videography

A postcard with a beach scene featuring waves and rocks, overlaid with the text 'Paradise Coast'. Behind the postcard, the background shows a sandy beach with gentle waves washing ashore.
Webpage titled 'Paradise Coast' showcasing scenic coastal images, a house, and outdoor activities, with sections on coastal living, adventure, and connection.
Computer monitor displaying a website titled 'Paradise Coast' with an image of a beach, rocks, and waves.
Web page about Paradise Coast real estate development, featuring images of the coast, maps of the property, photos of houses, floor plans, and interior views.
Postcard from the southern Cape with a blurred nature background featuring dried flowers or plants and handwritten-style text that reads 'Paradise Coast just launched' with a small postage stamp in the top right corner.
Close-up of a blue textured surface with embossed letters.
A smartphone displaying an advertisement for 2-bedroom duet homes with details about sizes and prices, resting on a decorative stone or paper surface surrounded by green leaves.
Collage of images: close-up of dried wildflowers, blank textured wall, floor plan of a house, and a plant with a card reading 'Paradise Cast Nature-Immersed Estate' on a stone piece.
A close-up view of a textured metal surface with faint circular and curved lines engraved on it.